Consumers Digest is a widely read and well-respected publication that really provides a great service to the giving public, enabling people to make informed decisions about where to put their charitable contributions. It is one of a number of organizations that either rank or list charities.
The listings or rankings of all these organizations are necessarily based on quantitative measures; and while those are good indicators, they tell only part of the story.
The full picture is complete when one is able to see the programs in action, preferably over time. That’s when the qualitative aspects can be seen. In our case that plays out in our field locations, most of which are in other countries. There one can see the children we’re helping and how we’re helping them. The conditions in which the families live is also a valuable input to the overall picture and those conditions paint a clear picture as to why the help we’re providing is so necessary.
One of the most impressive things to me every time I travel to the field is the dedication and commitment of our field staffs. Working under often extreme and almost always adverse conditions, they do a great job day in and day out. Again, this isn’t something that lends itself to a ranking system but if it did, I humbly believe we’d be Number 1.
Another interesting measure is impact over time. I vividly remember something said to me by our field director responsible for sponsored children on islands in the Philippines…he said that while sponsorship was making a big difference in the lives of the sponsored children every day, the biggest impact was measured over time—for instance, he said, anyone really evaluating our programs should compare how people manage their health now compared to ten years prior when they were still using very primitive, ineffective cures and techniques compared to a more enlightened approach today. And all that was thanks to persistent teachings and the introduction of modern practices by our staff.
I also believe that the amount of time we are in the communities where we work is a valid program effectiveness measurement. We’ve been in many communities for nearly thirty years. I still think of our Ecuador agencies as “new” ones and we began working there in 1989—twenty years ago! That consistency of presence and service has enabled us to become part of those communities and a steadfast and dependable support for children from a young age to their graduation at age 19.
All that said, we are most appreciative of Consumers Digest’s mention of Children International. Being Number 22 is good…great, really.
But there is so much more!
Jim Cook



October 16th is World Food Day, and from 1981 on, it has been creating awareness of the problem of hunger and malnutrition around the globe in the hopes of alleviating hunger.




Fellow writer Deron Denton and I wanted to interview Jessica because she had recently received one of the wheelchairs a group called Free Wheelchair Mission donated to sponsored children with disabilities, and we were curious to know how it was helping her get along. Our answer waited at the top of a dizzying set of narrow stone stairs that led to a claustrophobic, attic-like apartment Jessica shares with her petite grandmother, Doña Carmen.
